6 Essentials to Start & Succeed in Your Own Business: What Top Entrepreneurs Know, That Others Don't

6 Essentials to Start & Succeed in Your Own Business: What Top Entrepreneurs Know, That Others Don't

by Brian Tracy

4.4 (29)

$3.99KU69% off peak

Last checked: Jun 7, 2026

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Fans of these authors will like this...

  • Gary Vaynerchuk
  • Tim Ferriss
  • Seth Godin

Fans of these books will like this...

  • The Lean Startup
  • Good to Great
  • The E-Myth Revisited

Perfect for you if...

  • You're thinking about starting a business but aren't sure where to begin, and want a practical roadmap instead of motivational waffle.
  • You've been made redundant or see automation coming, and need to understand entrepreneurship as a genuine alternative to job hunting.
  • You're mid-career and restless, wanting to know what successful business owners actually do differently from employees.

Maybe not for you if...

  • You're looking for a get-rich-quick scheme or shortcuts. This is about building sustainable businesses, which requires real work.
  • You prefer deep theoretical exploration of business philosophy. Tracy focuses on actionable essentials, not academic depth.
  • You've already run multiple successful businesses. This is foundational, designed for complete beginners and career-switchers.

About this book

Today's economy rewards entrepreneurs who organize and operate businesses while accepting greater financial risk. The average worker holds ten different jobs before age forty, with this number expected to increase. Whether you're early in your career or mid-career, entrepreneurship is likely to become part of your future—either by choice or due to automation and layoffs. Fifty-two percent of all small businesses are home-based, many started and run by people in mid-career. This book introduces six essential principles for starting and succeeding in your own business. Brian Tracy presents proven, current ideas on how to become successful as an entrepreneur, whether you aim to run a larger operation or a very small business. By understanding these six essentials, you can gain competitive advantage and use modern options available to you to create a business that is successful and sustainable long-term.

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Free$6.49$12.98Jan '23Mar '24Dec '24Jan '26
$3.99$12.98

Currently on sale at $3.99 — 69% off peak. Price has dropped 11 times over the last 4 years. Goes on sale roughly every 96 days.

Sales Rank

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#30,024#897,373#1,764,722Jan '23Jun '24Nov '25Jun '26

Currently around #150K in the Kindle store — a niche title. Climbing the charts — 48% improvement recently.

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3.5★4.3★5.0★May '23Nov '24Dec '25Apr '26RatingReviews

Currently 4.4★ from 29 reviews

Gaining approximately 1 new review per month. Rating has dipped slightly from 5.0 to 4.5.

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Free$6.49$12.98Jan '23Mar '24Dec '24Jan '26PredictedJun '26

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Brian Tracy

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