Keep Your Donors: The Guide to Better Communications & Stronger Relationships

Name: Keep Your Donors: The Guide to Better Communications & Stronger Relationships
Price: 2.99 USD
Availability: InStock
Rating: 4.9 (38 reviews)
Author: Tom Ahern

by Tom Ahern

Nonfiction Business

4.9 (38)

$2.99Deal95% off peak

Last checked: Jul 15, 2026

Price history: $2.99 – $64.00

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Price range: $2.99 – $64.00

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Made to Stick
Hooked

Perfect for you if...

You work in fundraising or nonprofit leadership and watch donations drop off after the first gift.
You're tired of generic donor thank-yous and want concrete strategies that actually keep people giving.
You've read about retention being cheaper than acquisition but don't know where to start.

Maybe not for you if...

You run a one-person operation with no budget for donor stewardship systems.
You're looking for philosophical wisdom about why people give rather than tactical how-to advice.
You work in corporate fundraising where donor lifetime value isn't your core concern.

About this book

Keep Your Donors is a guide to donor retention written by fundraising experts Tom Ahern and Simone Joyaux. The book addresses low donor retention rates through practical strategies and tactics for fundraising communications. The guide includes case studies and draws on the CFRE and AFP job analyses. It covers methods for acquiring new donors and maintaining long-term donor relationships.

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Price History

Kindle price over time. Green zones = periods when the book was free.

$2.99 – $64.00

Currently on sale at $2.99 — 95% off peak. Price has dropped 21 times over the last 6 years. Goes on sale roughly every 44 days. Typically stays discounted for 1030 days.

Sales Rank

Amazon sales rank: lower number = better selling book. #1 is the bestseller.

Currently around #1,241K in the Kindle store — a niche title.

Rating & Reviews

Purple line = star rating over time. Blue area = total review count growth.

Currently 4.9★ from 38 reviews

Review activity has been quiet recently. Rating has remained stable at 4.9 over the tracking period.

Sale Prediction

Actual Predicted

This book is currently discounted at $2.99. It typically returns to around $64.00.

Prices shown in USD from Amazon US. We continuously pull new data to improve tracking. If dates look old, it usually means there has been no significant change since the last data point.

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